Plackarnia Ul Jankiego

No. 7 Paper on Promoting SMEs managers

SME DEVELOPMENT AND MANAGEMENT
Small and micro-enterprises as alternative solutions to the problem of unemployment and poverty in Peru

Author: Dr. Nemesio Herrera Espinoza
Senior Lecturer, Faculty Administrative Sciences of the Universidad Nacional Mayor de San Marcos

Foreword: Dr. Fernando Villarán
Former Minister of Labour, researcher and promoter of SMEs in Peru



SALES:

Editorial Horizonte: Av Nicolas de Pierola 995 (Plaza San Martín, Lima Center) Phone 4279364 to 4274341

San Martín Library , Jr. 1041 Union Club Departmental

Apurimac Lima .- Av Brasil 259

Editorial C SAC (Larco 986 Miraflores)

Crisol Book (Ovalo Gutierrez, San Isidro)

posts in the Boulevard de la Cultura JR. Quilca : Quilca Jr. 263, Centro de Lima. Post No. 9 and 12.

DIRECT ORDERS TO THE AUTHOR, WITHOUT CHARGE DELIVERY

Telephone: 4234337-993923529 Email

: nespinozah@hotmail.com


CONTENTS BOOK:

I. Economic and social impact of SMEs in Peru

Businesses in Peru - Classes of companies according to their occupation - Classes of company size - Classes of companies according to their property - Features small and micro enterprises in Peru - Main characteristics of SME 2008 - SMEs and the business sector in Peru - The economic and social connotations of SMEs - The current situation of SMEs in Peru - The promotion and development of SMEs in Peru - SMEs in other countries

II. The employer: the key to the success of SMEs

What it means to be an entrepreneur - Characteristics of Entrepreneurs - The training of entrepreneurs - the training of entrepreneurs in universities

III. Activities of SMEs in Peru

Opportunities for SMEs - The activities engaged or may engage SMEs - Industrial activities in SMEs - Main Items in the activities in the industrial activities of SMEs - Service activities in SMEs - tourism activities in SMEs - The activities of food preparation (restaurants and the like) in SMEs - The agriculture and related activities in SMEs - start of business in SMEs - the differential competitive advantage in the success of SMEs.

IV. Sales in SMEs

Main objective of SMEs: win customers, win new markets - marketing strategy in SMEs - The product marketing strategy - the market in the marketing strategy - Costs and prices in marketing strategy - A case cost analysis - Advertising on the marketing strategy - promoting the marketing strategy - The sales process in marketing strategy.

V. SME finance in

The finance function of business. The entrepreneur and financier - skills and financial skills of the entrepreneur - the capital structure of SMEs - The financial needs of SMEs - Working capital in SMEs - Financial analysis on SMEs - Financing SMEs - financial institutions no bank - guarantees for the financing of SMEs - The cost of capital for financing SMEs - Accounting and taxation in SMEs - the tax on SMEs - The income tax - The general sales tax - Social contributions in SMEs - tax regimes for SMEs - Single System Simplified - Special Scheme for Income Tax - General Conditions Income Tax - Proof of payments in SMEs.

VI. The law of SMEs in Peru

Need for Ad-Hoc legal framework for SMEs - Major laws related to SMEs - SME legal Constitution.

VII. Science, technology and innovation in SMEs

scientific research, science, technology and innovation in the development of SMEs today - technology parks and development of SMEs in Peru - The advisory, consultancy and training as means of technology transfer in SMEs - Training in SMEs - The Internet and electronic SMEs.

OTHER BOOKS BY THE AUTHOR:

1. Administration
Anthology 2. Documentary Administration
3. Administrative Writing
4. University Management
5. Apurimac, poverty and wealth
6. Force public universities

To read and comment on the publication of the contents of free creation and management of SMEs in the daily El Peruano, enter the following address:

http://hugofloreslaime.obolog.com/istepsa-pyme-desventajas-ventajas-desarrollo-peru-1061857

also in:

http://www.peroumoto.com/mype/content/mype- problems-and-benefits
http://peru21.pe/impresa/noticia/tips-pyme/2009-01-11/235389
http://www.mundomype.com/boletin/271-boletin- nd-79.html

Lizard Is Hermaphordite Or Not

San Marcos

Gratas memories
30 YEARS OF TRUSTEES MEETS THE PROMOTION SCIENTIFIC MANAGEMENT OF THE FACULTY OF ADMINISTRATIVE SCIENCES OF THE HIGHER NATIONAL UNIVERSITY OF SAN MARCOS

It has been 30 years since young enthusiastic full of hope we graduate as professional managers in the cuatricentenario Casona de San Marcos (University Park), 15 February 1980. We joined the glorious National University of San Marcos in 1974 and conclude our study in December 1979.

Pictured members of the Scientific Management Promotion 1974-1979 in the main courtyard of the Casona de San Marcos (University Park) on Friday February 15, 1980 on the day of graduation. In the center, Dr. Gastón Pons Muzo, then Rector of the Universidad Nacional Mayor de San Marcos, Dr. Pascual Chávez Akerman (RIP), Director of Academic Administration and Accounting, Mr. Antonio Paucar Carbajal, Godfather of promotion. Then everyone would go to a Gala Dinner at the Sheraton Hotel Koricancha Hall.

capital Several newspapers reported the graduation ceremony

Graduation held on March 15, 1980 has been covered by some newspapers in the capital, including the Journal and the newspaper El Comercio Expreso, whose texts appear in the scanned clippings. The clipping of the newspaper El Comercio, corresponds to the edition of March 14, 1980.

ANNIVERSARY OF THE PROMOTION OF SCIENTIFIC MANAGEMENT

Pictured

members of the Scientific Management Promotion in the celebrations of the Silver Jubilee of the Promotion (25 years after graduation), March 2004. The celebrations of the Silver Jubilee of the Promotion is conducted with a full agenda, including Mass and Lecture Honor memorabilia, in the Auditorium of the new flag of the Faculty of Administrative Sciences. The Master Class of remembrance was led by Dr. Victor Rivas Gomez, Senior Lecturer, Faculty of Administrative Sciences of the Universidad Nacional Mayor de San Marcos and one of the best teachers of the Promotion. Alma


San Marcos
One of the characteristics of scientific management Promotion (1974-1979), uncommon in our environment, is that despite more than three decades, remains active. He has held the Silver Jubilee of the Promotion in the environments of the Faculty of Management Sciences, City University. We recently celebrated (March 2010) another anniversary of the Promotion in one of the restaurants of Avenida La Marina. Each year we always find a good date to meet again between administrators San Marcos, thanks to the enthusiasm of Martha, Elizabeth, Margaret, Gloria, including the promotion that brings us together each year.

Some members of the Promotion left us forever as God Arenas Juan Cortez (RIP) and Felipe Morimoto (RIP), of whom I have great memories. Some no longer see many years ago. Several members of the promotion is successful avenues have opened abroad, others working in Peru as successful entrepreneurs, managers and officials. All of them always carrying high the banner of San Marcos and the Faculty of Administrative Sciences.